9 Frame Analysis of 'Foundations' by Kate Nash

Kate Nash - Foundations

• 1s long
• The first shot appears on first beat and then changes quickly on next
• Cassette tape - very retro which links to the genre

• 1s long
• Appears on the second beat and changes quickly on the next
• The blue and pink toothbrush represent a male and female - linking to the theme of lyrics

• This is a longer shot lasting 3s
• This time there is an action in the shot appearing on beat changing the pattern shown previously
• This shot of her shoes lined up neatly are ruined by his football introducing a theme that runs throughout the video of their confilcting relationship

• 1s long
• The shot changes on the beat
• Represents two characters, one on the right we are yet to see. 
• They are playing a game - this may represent that they are playing a game also in their relationship

• 1s long  
• The music contradicts visual (rule 4) because the tempo has quickened while the video shows the woman looking bored.
• Close up of artist abides by rule 6 - demands of the record label. 
• Her exasperated look confirms the earlier suggested theme

• 2s long
• The action in this shot is a dice hitting a table on the beat, emphasizing it 
• The action of the die hitting the table is quite violent and emphasizes the lyrics which have the theme of a slightly violent, argumentative relationship.